The gigantic mountains of big data, which are getting bigger by the day, always pose a problem in terms of storage, analysis, and meaningful insight extraction. As one might suppose, this is where the advanced SQL data types save the day. Features of the specialized data types near integers and strings, which we use in every-day life, will allow us to store and operate complex data structures with great ease. Moreover, mastering them takes us straight on to solving the very core problems of the big data realm, in this way enabling more in-depth analysis and thus more valuable outcomes.